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If you\u2019re not reviewing your WordPress SEO on a regular basis then it\u2019s likely that your site is being negatively affected by Google Panda and Penguin updates and by outdated SEO practices.<\/span><\/span><\/p>\n There are three main areas that I would advise you to check out. Your websites Google search indexed content, backlinks and keyword density.<\/span><\/p>\n Duplicate indexed content, low quality backlinks, broken links and keyword stuffing can negatively affect your websites page rank<\/strong> commonly referred to as PR.<\/span><\/p>\n PR<\/strong> is very important because it now directly affects the quantity of high quality organic search traffic going to your site.<\/span> <\/p>\n Google is now very proactively indexing published website content which can be indexed in seconds for established websites.\u00a0 This indexing is not selective and therefore it’s important to protect the information that you don’t want to be viewed from being accessed by the search engine bots.<\/span><\/p>\n As Google updates its search engine policies it\u2019s important to understand that existing WordPress Themes<\/a> have to be reviewed and WordPress plugins updated or replaced.<\/span><\/p>\n Its likely that you will find issues with URL page\/blog\/author tag and archive content canonicalization and redirects. These Canonicalization and redirect problems can be located with a Google site:http\/\/www.domain.com search.<\/span><\/p>\n Unfortunately webmasters have not always been able to completely resolve these issues and many plugins only provide partial solutions. <\/span><\/p>\n If you have canonicalization issues and have the SEO Ultimate plugin installed check your Canonicalizer Permalink Tweaker settings.<\/span><\/p>\n An alternative WordPress SEO<\/a> plugin provides an effective canonicalization solution by adding code into header files which allows Google to identify the sites primary and derivative duplicate content.<\/span><\/p>\n WordPress SEO causes conflicts with SEO Ultimate therefore an alternative in this case would be to install Canonical URL’s<\/a> by the same plugin author which doesn\u2019t include the other SEO features that are included with WordPress SEO. This plugin will only resolve issues for single pages and posts.<\/span><\/p>\n
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\nTip:<\/strong> Google now says in their Analytics training information that PR is an important factor for having significant quantities of organic search traffic going to indexed pages.<\/span>
\n <\/p>\nResolving WordPress Theme Canonicalization Redirect Issues:<\/span><\/h2>\n